For a new co-living brand entering a crowded market, we created a sun-inspired identity rooted in warmth, comfort, and the feeling of belonging. The idea of one entering a door and making it home shaped the visual language—soft tones, rounded type, and warm textures evoke optimism and ease. Deliverables included environmental graphics, social media, videos, and print assets to help the brand stand out and feel like home.
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COMPLETED
AMRITA DASGUPTA
RASHI KHEMKA, SHREYA CHATURVEDI