For the National Impact Report, we wanted the design to feel bold, clear, and distinctly Vidhi. We used the organization’s brand colors and visual language as the foundation—keeping things clean, confident, and consistent. To add depth and movement, we brought in gradients on breaker pages. These soft transitions not only break up sections visually but also reflect the shifts and nuances in how laws are interpreted and applied—capturing the evolving nature of Vidhi’s work across different themes and timelines. The core visual idea was inspired by puzzle pieces—a simple way to represent how policy challenges are often complex and fragmented. In this story, Vidhi becomes the missing piece—the one that brings everything together, makes sense of the bigger picture, and helps fill critical gaps in India’s legal landscape.
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COMPLETED
AMRITA DASGUPTA
RASHI KHEMKA, SHREYA CHATURVEDI, MUSKAN SOMANI
VCLP (CONTENT), NAVEEN PRINTERS (PRINTING)